Collect video reviews.
Convert them into insights,
ads & retail proof.

Collect video reviews. Convert them into insights, ads & retail proof.

Collect video reviews.
Convert them into insights, ads & retail proof.

ABOUT

ABOUT

ABOUT

A next-gen video review platform.

Watch Humans turns your product reviews
into behavioural insights for ad strategy & creative, market research, & retail positioning.

A next-gen video review platform.

Watch Humans turns your product reviews into behavioural insights for ad strategy & creative, market research, & retail positioning.

WHAT BRANDS GET

WHAT BRANDS GET

WHAT BRANDS GET

All in one place

Your brand dashboard will host all your reviews and insights.

Your brand dashboard will host all your reviews

and insights.

Ad Strategy & Creative

Reviews that guide media spend and creative.

Reviews that guide media spend and creative.

Use your favourite reviews as fully-licensed UGC. Build strategies using real shopper language. Design ads optimised for high-rating audiences.

Use your favourite reviews as fully-licensed UGC. Build strategies using real shopper language. Design ads optimised for high-rating audiences.

Market Research

Psychographic shopper insight, without bias.

Every review is mapped against 400+ Shopper Missions: revealing who your customers are and why they buy. Customise the questions you want reviewers to answer on camera.

How to get started

For brand’s, the process is easy:

  1. Choose your audience

    Tell us the audience you want to reach.

  1. Send us your products

    We deliver them to verified reviewers within that audience.

  1. Collect video reviews and insights

    That all live inside your brand's dashboard.

£999 Add-On

Retail Insight

Turn market research into retail-readiness.

Turn market research into retail-readiness.

A bespoke insight report that shows buyers their customers engaging with your product, and why it fits their shelves

A bespoke insight report that shows buyers their customers engaging with your product, and why it fits their shelves.

Why Video Reviews?

01
Video-Only
Video captures sentiment and setting, revealing how people actually experience your product. Every reaction becomes rich, contextual data. Not just another star rating.
02
Unbiased
03
Honest
04
Human

How to get started

For brand’s, the process is easy:

  1. Book a call with the team

Get set up with your account and tell us your priorities.

  1. Send us your products

We deliver them to verified reviewers within your chosen audience, and can help you define one.

  1. Collect video reviews and insights

See all live updates inside your brand's dashboard.

For brand’s, the process is easy:

  1. Book a call with the team

    Get set up with your account and tell us your priorities.

  1. Send us your products

    We deliver them to verified reviewers within your chosen audience, and can help you define one.

  1. Collect video reviews and insights

    See all live updates inside your brand's dashboard.

CLIENT FEEDBACK

CLIENT FEEDBACK

CLIENT FEEDBACK

COMMON QUESTIONS

COMMON QUESTIONS

COMMON QUESTIONS

  1. Why video reviews?

  2. Why video reviews?

  3. Why video reviews?

  4. What kind of data is generated?

  5. What kind of data is generated?

  6. What kind of data is generated?

  7. Who are the reviewers?

  8. Who are the reviewers?

  9. Who are the reviewers?

  10. Is it only for food and drink brands?

  11. Is it only for food and drink brands?

  12. Is it only for food and drink brands?

  13. Can I use the content on my own channels?

  14. Can I use the content on my own channels?

  15. Can I use the content on my own channels?

Office

8 Mill Street, Little London, SE1 2BA

Our Products

Breakthrough Retail

Predictive ranging for retailers. Automated, in real time.

Blueprint

Predictive category insights for retail pitches, fundraising, and NPD.

Watch Humans

A next-gen video review platform.

© 2025 Really Good Culture All Right Reserved

Office

8 Mill Street, Little London, SE1 2BA

Our Products

Breakthrough Retail

Predictive ranging for retailers. Automated, in real time.

Blueprint

Predictive category insights for retail pitches, fundraising, and NPD.

Watch Humans

A next-gen video review platform.

© 2025 Really Good Culture All Right Reserved

Our Products

Breakthrough Retail

Predictive ranging for retailers. Automated, in real time.

Blueprint

Predictive category insights for retail pitches, fundraising, and NPD.

Watch Humans

A next-gen video review platform.

© 2025 Really Good Culture All Right Reserved

8 Mill Street, Little London, SE1 2BA