Replace expensive market research agencies with continuous, data-rich video.
Upgrade your understanding of how shoppers view your product.
Combining emotion, language, and mission data to show how your brand performs across different shopper lifestyles, goals, and values.
Turn each video reviews into an in-depth understanding of your brand's perception.
Control audience & questions
See your target audience try your product.
Build questions to qualify the right reviewers with custom questions about their lifestyles. Each question provides in depth context, beyond demographics.
E.g. What is your family dinner time routine like?
Ensuring your product end up with the right audience.
And that your data reflects that.
Analyse what the audience thinks
Understand your customers are by mindset, not just demographic.
Validate whether your brand positioning aligns with what people actually say.
Understand the archetypes that really resonate with your products.
See every reviewers transcription data and the reasons behind their thoughts and preferences.
Turn their answers
into content
Turn your reviews into measurable results.
Parents: 4.9/5
Anxiety Managers: 4.8/5
Eco-Conscious: 3.1/5
Archetype specific scores are calibrated using real reviewer data, creating a continuously evolving dataset of your brand's mission-level performance.
Providing you with continuously evolving content and insights.
Bespoke widgets for your site
Your dashboard includes a site widget builder to add your reviews to your D2C.
Compatible with
